Sponsorship Programs & Vendor Alley

Sport Events Congress is the only event in Canada that brings together all the
sport tourism stakeholders in the same room at the same time.

Sponsorship at SEC21

Our event sponsors STAND OUT!

As valued partners our sponsors help us to activate various aspects of the event, engage our attendees, liven-up our hospitality socials, and create effective and meaningful ways for our delegates to develop long-term business relationships with each other.

Our sponsors meet more people, go away with more (and higher quality) leads, and have a more visible brand for their products/services in the sea of 400+ delegates.

Sponsorship Inventory & Sponsorable Assets

At SEC21, we have a new mix of digital sponsorable assets and activations to offer brands who wish to stand out at our event.

Vendor Alley (Trade Show) at SEC21

The exhibitor hall at SEC (aka Vendor Alley) is all fun & games!



Vendor Alley offers a variety of lively presentations at the booths of event sponsors and exhibitors. SEC Vendor Alley is a place to have fun and get around, while networking and enjoying refreshments between sessions and presentations.

At SEC21, virtual edition, there will be a virtual exhibition hall. Digital elements of the Virtual Vendor Alley will include videos, downloadable resources, external links and opportunities for live discussions between exhibitors and delegates.

Our face-to-face version of Vendor Alley will be back in 2022.

For more information, contact Krista Benoit, Executive Director – Marketing and Events, at kbenoit@sporttourismcanada.com.

Sponsorship Opportunities at SEC21 (PDF) 

Virtual Vendor Alley Exhibitors at SEC21

Adrenalin Magazine
Atlific Hotels
Bishop’s University / Hospitality Services
Brock University
Campus Living Centres
Events Regina
InnVest Hotels
Leduc Sport Tourism
Meetings & Conventions PEI
NWT Tourism
Quebec City Business Destination
Richmond Sport Hosting
SCORE – Sport Charlottetown
Southern Alberta Institute of Technology (SAIT)
Sport Tourism Canada
SW Event Technology
Tourism Kingston
Tourism Vaughan
Tourism Winnipeg
University of Alberta
Urgo Hotels Canada