The Power of Events!

Sport Tourism Canada is an organization founded through a partnership with the Destination Canada (formerly the Canadian Tourism Commission) with the goal to increase Canada’s capacity to attract and host sport tourism events.

We help increase Canada’s capacity to attract and host sport tourism events.

Latest News

Sport Events Congress 2022 – Postponed

Sport Events Congress 2022 – Postponed

Sport Tourism Canada (STC) and Edmonton Events have made the difficult decision to postpone Sport Events Congress 2022 (SEC22) scheduled for March 22-23-24 in Edmonton.  The decision was made in consideration of the recent spike in the spread of COVID-19 in Canada and...

Madison Malone joins STC team to support Member Services

Madison Malone joins STC team to support Member Services

Please welcome the newest member of Sport Tourism Canada’s team, Madison Malone. She is our Project Coordinator, focused on supporting all services for our members. Originally from New Brunswick, Madison is a Public Relations Graduate from Mount Saint Vincent...

Services We Offer


Gain access to exclusive offerings and other public offerings at discounted rates: directories, Canadian and International industry data, the Sport Hosting Index, and cooperative marketing programs and sales missions.


Consulting Services

High-level training and strategic advice for organizations or staff needing assistance on either a short-term or long-term basis.



Assessments that provide critical information for municipal, provincial, and federal government funding applications, grants, and all types of private sector financial support.


We Organize
These Events

Sport EventS Congress

March / April annually

Sport Events Congress is the largest annual gathering of the $6.8 billion sport tourism industry in Canada.

Prestige Awards

Held annually in conjunction with Sport Events Congress

To celebrate the people, places, and events that make the Canadian sport tourism industry so dynamic.

[UN] Golf and Sport Tourism Fore-Um

Held annually in November

A sociable golf-themed competition, which offers learning and B2B networking opportunities with sport tourism colleagues from across Canada.

Get your copy of the 2020 Canadian Sport Hosting Index



 Vaughan is well-equipped with fields and facilities for a wide range of athletic and competitive gatherings, having hosted regional, national and international events. Get your head in the game with the help of our scheduling team who can help you create a compelling bid-book, find venues, and introduce you to local clubs and community groups. 

score charlottetown

Charlottetown offers endless possibilities and a multitude of sport facilities to meet your needs while delivering a spectacular event! With much experience, our sport venues will allow athletes to perform at their best, ensuring that your event creates lasting memories for years to come. 


Known internationally as Canada’s Tournament Capital, the City of Kamloops has long recognized sport development, recruitment, and recreation as keys to a healthy, lively community. Hosting hundreds of sport, cultural, and community events and tournaments each year, Kamloops offers world-class facilities, a strong athletic culture, expertly trained officials, and an enthusiastic volunteer base.  


Greater Sudbury is a city nestled in the heart of Northeastern Ontario, at the hub of Canada’s two most important highways and serves as the regional capital. Offering a unique mix of urban amenities and natural surroundings, Greater Sudbury is one of the largest municipalities by area; an urban jewel set in the natural beauty of 330 lakes and Boréal forest of the Canadian Shield.

From Our Members



We have several memberships with national and provincial organizations, but our affiliation with STC is by far the most valuable on a year over year basis.



We met with four or five communities that we’ve never been in before at Sport Events Congress.  They bid on an event over the next couple of years, and before you know it, we’re in that community hosting a major event.


Municipal Member

A public or private organization in a community, municipality or metropolitan area in Canada that is organized to solicit and service sports events (e.g. Convention & visitors bureaus, sport tourism commissions, economic development commissions)


Population under 10,000 CDN $150
Population 10,000 – 25,000 CDN $300
Population 25,000 – 50,000 CDN $600
Population 50,000 – 150,000 CDN $1,500
Population 150,000 – 500,000 CDN $2,500
Population Over 500,000 CDN $4,000

Associate Member

Canadian provincial or federal sport and/or tourism umbrella bodies (e.g. Provincial ministries of tourism, Sask Sport, Sport Alliance of Ontario, Canadian Association of Convention and Visitors Bureaus). It also includes sport leagues that operate on a provincial, regional or national level.

FEES: CDN $1500

Affiliate Member

This category of membership includes Canadian firms or individuals providing equipment, services or attractions to the field served by the organization (e.ga. Sport/event marketing companies, sports equipment manufacturers, consulting firms, architectural firms, facilities, institutions, athletic departments, hotel chains & individual hotel properties, airline and car rental chains). It also includes organizations that hold rights to events not covered under the Rights Holders category below.

FEES: CDN $500


This membership category is open to those actively involved in the Canadian education system as an educator, researcher or student.

FEES: CDN $100

Rights Holder - National

This non-voting membership category includes national, multi-sport or major games organizations that are recognized as clients of Sport Canada.


Rights Holder - Provincial

This non-voting membership category includes provincial and multi-sport organizations that are recognized by provincial governments and provincial sport umbrella bodies that are Associate members of the CSTA.



This category provides an opportunity for international members to affiliate with the CSTA and includes access to all industry tools contained in the Products section of the website. Contact the CSTA for a full list of other benefits.


Cities, States or Provinces – USD $5000
Countries USD $10,000