NEWS & ANNOUNCEMENTS
Sport Tourism Canada Issues RFP for Event Management Contract
Proposals being accepted for Sport Events Congress 2023 Event Production Sport Tourism Canada (STC) invites Proponents to submit a formal proposal in response to this Request for Proposals (RFP) to provide event planning and management services to support the...
Spartan Race Weekend Generates over $2 Million in Economic Activity for Kelowna
Study conducted by Sport Tourism Canada on August 2022 event Sport Tourism Canada (STC) studied the economic activity generated by the North American Spartan Championship. The 2022 championship took place in Kelowna, BC at Big White Mountain during the weekend...
Wasa Lake Triathlon Generates over $407 K in Economic Activity for Cranbrook
Study conducted by Sport Tourism Canada on June 2022 event The Wasa Lake Triathlon has been held annually since 1993. The most recent edition of the event took place the 2nd weekend in June in 2022, and Sport Tourism Canada (STC) studied the economic activity it...
Sport Tourism Industry gathered in Edmonton for Sport Events Congress 2022
It was three days packed with professional development, business-to-business meetings, and networking for the over 390 people who attended Sport Events Congress 2022 (SEC22) in Edmonton. This was the first in-person gathering of Canadian sport event rights holders,...
2022 Touchdown Atlantic Brought a Wave of Economic Success
Sport Tourism Canada research measured economic impact at $12.7 million The Canadian Football League’s 2022 edition of Touchdown Atlantic in Wolfville, N.S., and its associated events and celebrations in Halifax provided an economic impact of more than $12.7...
PRESTIGE Awards to return in 2023 at Sport Events Congress
Sport Tourism Canada is pleased to announce that the PRESTIGE Awards, honouring exceptional sport events, people and organizations, will return in 2023. This will mark the 15th year for the PRESTIGE (Program Recognizing Exceptional Sport Tourism Initiatives, Games...
Tackling Climate Action is definitely a Team Sport!
October 6th has been designated as Green Sports Day. Started seven years ago by the Green Sports Alliance, Canada’s focus this year is on launching a national conversation about sustainable sport. The goals of the Canadian organization greensportsverts.ca are to:...
Sport Tourism Canada to observe National Day for Truth and Reconciliation
The National Day for Truth and Reconciliation will be marked on September 30th. This day was established by the Government of Canada to ensure the tragic history and ongoing legacy of residential schools is never forgotten. It honors the children who never returned...
Masters World Cup Generates over $2 Million in Economic Activity for Canmore
Study by Sport Tourism Canada conducted in March of 2022 Sport Tourism Canada (STC) studied the economic activity generated by the 2022 Masters World Cup, held in Canmore, Alberta from March 3 to 11, 2022. It took place at the world-renowned Canmore Nordic...
2022 Wild Rose Invitational Generates over $.5 Million in Economic Activity for Leduc
Study by Sport Tourism Canada conducted in Summer of 2022 Hosted in Leduc for more than a decade, this year’s figure skating competition, the Wild Rose Invitational, generated $533,057 of economic activity in the Leduc area. The event, which kicks off the...
Grant MacDonald concludes term as COO of Sport Tourism Canada
Grant MacDonald is concluding his term as Chief Operating Officer (COO) of Sport Tourism Canada (STC) to pursue other opportunities related to his consulting practice, effective September 1, 2022. Grant advised the STC Board of his plan earlier this summer and will...
KIOTI Tractor Champions Cup Generates almost $2.34 Million in Economic Activity for Olds, Alberta
Study by Sport Tourism Canada conducted in May of 2022 Sport Tourism Canada (STC) studied the economic activity generated by the KIOTI Tractor Champions Cup, held in Olds, Alberta from May 3 to 8, 2022. The event, part of the PINTY’S Grand Slam of Curling, took...
Tim Hortons Brier Generates over $16.8 Million in Economic Activity for Lethbridge
Sport Tourism Canada (STC) studied the economic activity generated by the 2022 Tim Hortons Brier, held in Lethbridge, Alberta from March 4 to 13, 2022. The annual Canadian Men’s curling championship took place at Lethbridge’s ENMAX Centre. The study was commissioned...
Sport Events Congress Heads to Richmond, B.C. in 2023
Canada’s largest gathering of its vibrant sport tourism industry, Sport Events Congress (SEC), will take place in Richmond, British Columbia on June 6-7-8, 2023 through a partnership between Sport Tourism Canada and Richmond Sport Hosting. Richmond was originally...
Study: Modified 108th Grey Cup Still Packed an Economic Punch
Sport Tourism Canada research pegs economic impact at $34.8 million The modified 108th Grey Cup festival and the championship game still delivered a significant economic impact of almost $35 million, according to an independent study conducted by Sport Tourism...
Canadian Country Music Awards Generate $3.4 Million in Economic Activity for London
Study by Sport Tourism Canada conducted in November of 2021 London’s economy benefited from over $3.4 million in economic activity as a result of the successful hosting of the Canadian Country Music Awards (CCMA) on November 29, 2021 at Budweiser Gardens. The...
Unleash the Power of Events during Canada’s Tourism Week 2022!
Sport Tourism Canada is joining in the celebration of tourism in Canada during Tourism Week, May 29 – June 4. Get ready to Unleash the Power of Events! As the fastest growing sector of Canada’s tourism industry, we want to celebrate the recovery, the resilience and...
Plan Ahead to Celebrate Sport Tourism May 29 – June 4
This is definitely the year we want to celebrate Sport Tourism in Canada! The week of May 29 – June 4 has been declared Tourism Week in Canada, and we’re getting ready to let people know that sport event hosting is BACK! The theme for the week, Travel Now: For Work,...
Recovery, Resilience and Reimaging themes of Sport Tourism Canada’s 2022 AGM
As the members of Sport Tourism Canada gathered online on April 27th for the 2022 Annual General Meeting, three themes for the sport tourism industry were clearly outlined. In his opening remarks, Chair of the STC Board, Neal Alderson noted that the industry is...
2021 Tim Hortons Curling Trials supported $12.7 M in Economic Activity for Saskatoon
Study by Sport Tourism Canada conducted in November 2021 Saskatoon’s economy benefited from an injection of over $12.7 million in economic activity as a result of the successful hosting of the 2021 Tim Hortons Curling Trials. It was held November 20-28, 2021 at the...